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US Mobile App-Install Ad Revenue To Top $4.6B This Year

Date: July 7, 2015

Multichannel(s): Mobile Marketing

Added by: Mayra Ruiz-McPherson

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New and exclusive data from BI Intelligence finds that US mobile app-install ad revenue will top $4.6 billion this year and grow to $6.8 billion by the end of 2019, increasing by a compound annual growth rate of 14% from 2014. We believe mobile app install ads accounted for about 30% of mobile ad revenue last year.

Source: BI Intelligence’s The Mobile App-Install Ad Report

Mobile app launches on Twitter at @mobileapplaunch

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